In a thrilling announcement, the World Masters Athletics Championships (WMAC) 2024, set to take place in the picturesque city of Gothenburg, Sweden from August 13 to 25, has released its official anthem, ‘GOLDEN STARS’. This pulsating track, now available on all major music platforms, encapsulates the spirit of the championship and is expected to resonate with participants and spectators from across the globe.
‘Golden Stars’ is more than just a song; it’s a rallying cry that captures the essence of WMAC, a soundtrack to the stories that will unfold over the 14-day championship. As the city by the sea, Gothenburg, prepares to welcome champions and heroes from every corner of the world, this anthem will echo in the hearts of all.
Eva-Lena Frick, Head of the Gothenburg Athletics Federation, expressed her excitement, “We are thrilled to present this anthem, which we believe will become a crowd favorite during ceremonies and award presentations. It embodies the passion and energy that surrounds the championships, and we are confident it will contribute to an electrifying atmosphere.”
Essity, a global hygiene and health company with their largest office in Gothenburg, is a proud partner of WMAC and the official championship anthem. Through this partnership, Essity is supporting healthy and active lives, emphasizing the importance of an active and healthy lifestyle for all, regardless of age. This partnership is a tribute to everyone involved in the competition; athletes, officials, and spectators.
The anthem, written by the trio of Rolf Eriksson, Sara Bergqvist, and Christian Jonson, is performed by the captivating artist Nora Hedin, among other things known for featuring songs for famous Swedish DJ Hogland. “I am thrilled to be a part of this and to present the song,” says Nora Hedin. “My hope is that it will inspire both the participants and the audience to truly appreciate and enjoy the championship.”
Listen to ‘Golden Stars’ now on all major music platforms and get ready for a world-class championship in Gothenburg!
About WMAC in Gothenburg 2024
WMAC is a global gathering that unites athletes from around the world in a celebration of sport and camaraderie. This year’s event, open to competitors and spectators aged 35 to 100+, promises to be a memorable spectacle with world-class competitions. With 8,000 participants from 100 nations, WMAC in Gothenburg is not just about crowning over 1,200 new world champions, but also about celebrating life and good times. We invite everyone to listen to the official song and share it with friends and family to spread the word about this unique and exciting event. For more information, visit our website www.2024wmac.com
About Essity
Essity is a leading global hygiene and health company dedicated to improving people’s well-being through sustainable and innovative solutions. The company has sales in approximately 150 countries under globally leading brands such as TENA and Tork, as well as other strong brands like Actimove, JOBST, Leukoplast, Libero, and Libresse. For more information, visit www.essity.com